The Award Winning Taiwanese Brands all set to Display Innovation at The Dubai Mall, UAE
Taiwan Excellence Days is an imperative initiative of MOEA (Taiwanâ€™s Ministry of Economy Affairs) to build credibility for Taiwanese brands in their pursuit of innovation, excellence and for producing premium quality products.
TAITRA (Taiwan External Trade Development Council), with the inclusive support of BOFT (Taiwan Bureau of Foreign Trade) will set stage for annual Taiwan Excellence Days international tour at Dubai Mall dated 9th -12th September 2015. This spectacular event will bring together Taiwanâ€™s industry-leading global brands to Dubai for the second time to exhibit the best products from Taiwan.
Director of the Taiwan Trade Centre Dubai, Mr. Shyh Perng Chang, stated: â€œWe hope to bring this yearâ€™s edition of Taiwan Excellence to showcase award winners, new brands and products that have excelled in meeting the futuristic demands of the market. This showcase in Dubai helps consumers gain awareness about the innovation and R&D put into products from our award winning brands.â€
Taiwan Excellence Award winning brands to participate in the upcoming showcase of excellence include Acer, Avision, BenQ, Transcend, BESV, ADATA, BXB, D-Link, ASUS, Aver, DrayTek, Edimax, FRANZ, Getac, Heartway, EnGenius, HTC, Just Time, Hiti, Maxxis, Holux, Mozbii, pqi, QNAP, Thermaltake, vivitek, Silicon Power ZyXEL and lot more.
Director of Alliance Marketing & Event Planning Division of Acer Inc., Mr. Aileen Yen, said: â€œWe are proud to be awarded the prestigious title of Taiwan Excellence and get a privileged opportunity to tour as part of Taiwan Excellence Days Campaign. Through this campaign, our brand will get the global exposure which is very helpful for gaining awareness.â€
Many other additional activities will also be executed during this four-day event at The Dubai Mall. Some of these include product demonstrations, interactive games, raffles and giveaways. This is to inform, guide and excite the visitors about 115 awarded products representing 60 exhibiting brands awarded with Taiwan Excellence accolade for their commitment to quality, design, marketing, manufacturing and R&D in Taiwan.
Information of the Taiwan Excellence Days
Dates: 9th â€“ 12th September 2015
Timing: 10:00 AM to 24:00 PM
Venue: Star Atrium (LG) at The Dubai Mall
Opening Ceremony: 9th September 2015 at 12:30 PM
About Taiwan External Trade Development Council (TAITRA)
The Taiwan External Trade Development Council (TAITRA) was founded in 1970 to promote Taiwanâ€™s foreign trade and competitiveness in world markets. Over the past 45 years, TAITRA has played a key role in the development of the Taiwanese economy. TAITRA is jointly sponsored by the government and commercial associations and is viewed by all as the business gateway to Taiwan for the international business community.
For more information, please visit http://www.taiwantrade.com.tw/
About TAIWAN EXCELLENCEÂ
A recognized name of innovation with added value, Taiwan Excellence is the highest accolade awarded to products that encapsulate â€œInnovaluesâ€ (innovation + added values). The Taiwan Excellence Selection was launched in 1993. The selection of the products is decided by a panel of international judges based on the criteria of design, R&D, quality, and marketing. The Taiwan Excellence Award winners not only represent the most revolutionary, highest quality, highest value added products made by Taiwan. They epitomize Taiwanâ€™s unique genius in using innovation to create added value in the design and manufacturing of leading-edge products.
For more information, please visit http://www.TaiwanExcellence.org/
|PR Agency: Absolute Communications FZE
Name: Marissa Pinto
Taiwan External Trade Development Council (TAITRA)
Name: Catherine Wu
Tel: +886-2-27255200 Ext. 1377