How to Build a Powerful Brand
Before meeting with someone for the first time, do you run a Google search on the person and his or her business? Do you check his social media profiles? Do your findings define your perception of that person?
The information people find about a business and a person certainly determines their attitude and perceptions of it. This is the reason branding is of great importance for a business in all times. According to Debbie Millman, “Branding is deliberate differentiation”. Let us meet this August with Nousheen Mukhtar and discuss how we can deliberately create differentiation for your personal brand or business.
In this mini workshop you will engage in ideas related to:
1- Why branding matters?
2- How to develop an identity and a voice
3- Why to understand personas to answer their needs
4- How to build trust and reputation among customers
5- How to create prominent standing among others
Day/Date: Wednesday, 28th August, 2019
Time: 7:00 pm till 9:00 pm
(YesGulf Business Members and Limelight members attend it free)
Registration Fee: AED 60
(Cash payment at the Venue)
Venue: Nook Office, Second floor OneJLT, Jumeirah Lake Towers, Dubai
Dress Code: Semi Formal.
About the Speaker:
Nousheen Mukhtar is a serial entrepreneur with multiple enterprises in Pakistan and UAE. She is the owner of Buraq Media FZ LLC and Yes Gulf, catering to personal branding, corporate branding, brand positioning, advertising, publishing, public relations, and digital marketing as part of their clients’ business journey. She has been featured in Stylfemina and Women2Elevate Magazine and Club. She is a Branding Consultant and a Social Entrepreneur who helps companies and individuals connect, share ideas, innovate and ensure powerful strategy implementation in Business development and marketing. She manages the fastest growing business community named YesGulf Community in the UAE. She has managed several workshops for content managers, business marketers and writers during her career where she has enabled professionals in devising innovative strategies related to industries such as Tourism, Art, Fashion and photography, Education, Coaching, Blogging and Branding. She has also been lecturing in National Academy of Management Education (NAME), Academic City, about Events and Brand Management. She is a passionate writer who has been writing Poetry, Articles, Novellas and Literary Reviews. Her works have been published in various E-zines, Women’s magazines, Poetry Journals and Dawn Newspaper.